By Maria Bengtsson

Climates of Competition reviews the thoughts and manoeuvres of geographically proximate rivals to extra comprehend the character and dynamics of competition.
Through case-studies of brands competing for stocks in 3 commercial markets - agricultural equipment, processing apparatus and heavy lifting gear - a close photograph of the character of festival emerges.
By combining questions of geography with these of company method, this research presents a sophisticated research of the connection among festival and company studying processes.

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Climates of Global Competition (Routledge Studies in Global Competition) by Maria Bengtsson

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